Teaching Areas
- Marketing
- Marketing environment
Education
- Doctor of Philosophy, Marketing (Ph. D.), Laval University (en cours)
- Master's, Marketing, Carthage High Commercial Studies Institute
- Licence en administration des affaires, Marketing (Oth), Mediterranean School of Business
Publications
Articles
- Kallel, A., Ben Dahmane Mouelhi, N., Chaouali, W., & Danks, N. P. (2023). Hey chatbot, why do you treat me like other people? The role of uniqueness neglect in human-chatbot interactions. Journal of Strategic Marketing. DOI : 10.1080/0965254X.2023.2175020
Chapters in Collective Works
- Ben Dahmane Mouelhi, N., Kallel, A., & Fahem, N. (2022). Le gaspillage alimentaire – le cas particulier des légumes et fruits moches. Wiki - Marketing pour une Société Responsable. https://marketingpourunesocieteresponsable.org/index.php/Encadr%C3%A9_:_Le_gaspillage_alimentaire_-_le_cas_particulier_des_l%C3%A9gumes_et_fruits_moches.
Communications in a Conference Without Proceedings
- Kallel, A., & Souiden, N. (2023). Emotions in AI-powered services: a systematic review. Frontiers in Service, Maastricht, Netherlands (The).
- Gonzalez, C., Pantin-Sohier, G., Robinot, E., Dezecot, J., Babin, B., Kallel, A., & Gbedande, F. (2023). Manger, de l'artisan à l'assiette. Colloque de l’Association Française de Marketing, Vannes, France.
- Triki, A., & Kallel, A. (2022). Des recettes pour un “Instaplacement” réussi. Colloque de l’Association Française de Marketing, Tunis, Tunisia.
- Kallel, A. (2022). Acculturation alimentaire : vécu des étudiants récemment arrivés au Québec. 89e Congrès de l'Association Francophone pour le savoir (ACFAS), Québec, Canada.
- Kallel, A., Gana, K., Bettaleb Ali, S., & Fersi, F. (2021). Uncovering the motivations behind the consumption of digital movie experiences in the Covid-19 era. 20ème édition du Colloque sur le Marketing Digital, Paris, France.
- Kallel, A., Ben Dahmane Mouelhi, N., & Chaouali, W. (2021). Customers’ reactions to chatbots: The effects of uniqueness neglect. 5th International Conference of the laboratory LIGUE “Deep and disruptive transformations: The new normal for organizations and their stakeholders”, Online, Tunisia.