Formation
- Doctorat en sciences de l'administration - Gestion internationale (Ph. D.), Université Laval (en cours)
- Certificat doctoral AIB-CIBER, Academy of International Business
- Certificat - Masterclasses en commerce international de Henley, Université de Reading
- Certificat - Microprogramme en développement international, MITx
- Maîtrise en entrepreneuriat, Université de Téhéran
- Baccalauréat en génie industriel, Iran University of Science and Technology (IUST)
Publications
Articles
- Zarea, H., & Ertz, M. (2026). Global value chain reconfiguration and circular economy transitions: A mixed-integer linear programming model. Computation, 14(8), 184. DOI : 10.3390/computation14080184
- Zarea, H., Mirzaye Shirkoohi, S., Ertz, M., & Hessas, D. (2026). Digital technologies, resource efficiency, and the regionalisation of global value chains: A systematic literature review and theoretical extensions. Economies, 14(7), 255. DOI : 10.3390/economies14070255
- Zarea, H., & Su, Z. (2026). Friendshoring in international business: Theoretical foundations and a typological framework. Journal of International Management, 32(3), 101364. DOI : 10.1016/j.intman.2026.101364
- Zarea, H., Mirzaye Shirkoohi, S., Su, Z., Côté, A.-M., & Turkina, E. (2026). Tariff cascades and global value chain participation: A portable diagnostic framework with evidence from a global dyadic panel. Economies, 14(6), 236. DOI : 10.3390/economies14060236
- Vallée, S., Ertz, M., & Zarea, H. (2026). Digital transformation and ESG practices in SMEs: A multiple-case study in regional Quebec. Sustainability, 18(12), 6131. DOI : 10.3390/su18126131
- Zarea, H., Hosseini, E., Moradi, M., & Bossaghzadeh, N. (2026). The mediating roles of absorptive capacity and ambidexterity in the dynamic capabilities framework. International Journal of Global Business and Competitiveness, 21, 39-47. DOI : 10.1007/s42943-026-00149-w
- Zarea, H. (2026). Interactive framework on absorptive capacity and organizational learning for circular economy transition. Business Strategy and the Environment, 1-20. DOI : 10.1002/bse.70788
- Haverila, K., Haverila, M., & Zarea, H. (2026). Integrating marketing capabilities and CRM for social promotion: Evidence from big data marketing analytics. Journal of Marketing Analytics. DOI : 10.1057/s41270-025-00454-y
- Zarea, H., Moghaddamzadeh, H., Moradi, M., Hassani, A., Warin, T., & Stojkov, A. (2026). Risk-driven capability development in global supply chain resilience: Implications for digitalization. Journal of Information Technology Management, 18(3), 82-107. DOI : 10.22059/jitm.2026.414800.4475
- Moradi, M., Zarea, H., Jalalat, S., Akbari, M., & Kooche Moshki, M. (2026). Ambidextrous market orientation and innovation performance: The mediating role of entrepreneurial capabilities. International Management Journals, 18(2), 270-302. DOI : 10.22059/imj.2026.412919.1008308
- Haverila, M., Twyford, J. C., & Zarea, H. (2025). Analyzing the interaction of Industry 4.0 and sustainable global marketing channel development with necessary condition analysis: The role of inter-organizational trust. Sustainability, 17(6), 2489. DOI : 10.3390/su17062489
- Kamali, M., Zarea, H., Parackal, M., & Su, Z. (2025). Enhancing new service development effectiveness: the role of customer participation and the moderating effects of empowerment and satisfaction. International Journal of Productivity and Performance Management, 74(3), 889-914. DOI : 10.1108/IJPPM-11-2022-0596
- Zarea, H., Su, Z., & Abdollahi, H. (2022). Social commerce constructs and consumers' purchase intention from minimalist brands. International Journal of Industrial and Systems Engineering, 41(2), 221-236. DOI : 10.1504/IJISE.2022.123574
- Ebrahimi, P., Salamzadeh, A., Soleimani, M., Mohammad Khansari, S., Zarea, H., & Fekete-Farkas, M. (2022). Startups and Consumer Purchase Behavior: Application of Support Vector Machine Algorithm. Big Data and Cognitive Computing, 6(2), 34. DOI : 10.3390/bdcc6020034
- Zarea, H., Esmaeelzadeh, I., Jafariyeh, H. S., Buitek, E., & Aliei, M. (2021). Knowledge Commercialization Framework: factors affecting developing countries. AD-Minister, 217-236. DOI : 10.17230/Ad-minister.39.10
- Ebrahimi, P., Hamza, K. A., Gorgenyi-Hegyes, E., Zarea, H., & Fekete-Farkas, M. (2021). Consumer Knowledge Sharing Behavior and Consumer Purchase Behavior: Evidence from E-Commerce and Online Retail in Hungary. Sustainability, 13(18), 10375. DOI : 10.3390/su131810375
- Kamali, M., Zarea, H., Su, Z., & Soltani, S. (2021). The influence of value co-creation on customer loyalty, behavioural intention, and customer satisfaction in emerging markets. AD-Minister, 5-24. DOI : 10.17230/Ad-minister.39.1
- Su, Z., & Zarea, H. (2020). Policy for Fostering Entrepreneurship and Innovation in Creative Industries. Nordic Journal of Media Management, 1(4), 583-588. DOI : 10.5278/njmm.2597-0445.6326
- Friedrichsen, M., Zarea, H., Tayebi, A., & Abad, F. A. S. (2017). Competitive strategies of knowledge and innovation commercialization: a unified swot and fuzzy ahp approach. AD-Minister. DOI : 10.17230/ad-minister.30.3
- Zarea, H., Shahraki, A., Safari, F., & Khalilzadeh Salmasi, M. (2013). Design Pattern in Strategy Development for Manufacturing Enterprises. Journal of Business Administration Researches, 4(8), 114-140. DOI : 20.1001.1.2645386.1391.4.8.4.9
- Shahraki, A., Zarea, H., & Jannesari, A. (2012). Decision Making with Multi Criteria through Hierarchic Analysis Technique and its Effect on Customer Decision Procedure. Information Management and Business Review (IMBR), 4(4), 153-158. DOI : 10.22610/imbr.v4i4.976
- Zarea, H., & Hejazi, S. R. (2012). Designing a Performance Measurement System for Academic Research Commercialization. Journal of Entrepreneurship Development, 4(2), 145-164.
- Salimi, M., Zarea, H., & Khajeheian, D. (2012). Cooperative Marketing alliances for New Products Commercialization as an entrepreneurial strategy; an Analytical-Comparative Study of Football Industry. The African Journal of Business Management, 6(13), 4734-4741.
- Yadollahi Farsi, J., Zarea, H., & Hejazi, S. (2012). Identifying Effective Ambidexture's Components on Commercialization of Academic Research In Universities. Quarterly Journal of Research and Planning in Higher Education, 18(1), 69-90. Https://journal.irphe.ac.ir/browse.php?a_id=1506&sid=1&slc_lang=en
- Zarea, H., & Salamzadeh, A. (2012). Identification of Output Performance Indicators in Commercialization of University Research: An AHP Based Study of EFQM Model. Journal of Entrepreneurship Development, 5(1), 85-104.
- Yadollahi Farsi, J., Modarresi, M., & Zarea, H. (2011). Obstacles and Solutions of Commercialization of University Research: Case Study of Small Businesses Development Center of University of Tehran. Journal of Knowledge Management, Economics and Information Technology, 7, 1-23.
- Talebi, K., Salimi Torkamani, M., & Zarea, H. (2010). Identifying Key Success Factors in New Product Development of Small and Medium Enterprises: The Case of Science and Technology Parks of Tehran. Journal Of New Economy & Commerce, 5(19-20), 83-99. https://www.sid.ir/paper/118647/en
- Mohamad Kazemi, R., Ebrahimi, S., & Zarea, H. (2010). Simulation Of Dynamic Pricing Methods In the Early Stage Of Entrepreneurial Businesses. Journal Of New Economy & Commerce, 5(19-20), 127-151. https://www.sid.ir/paper/118641/en
- Zarea, H., Yadollahi Farsi, J., & Hejazi, S. (2010). Performance Evaluation of University Research Commercialization at The Universities and Institutions of Higher Education of Iran. Journal Of New Economy & Commerce, 6(21-22), 183-202. https://www.sid.ir/en/journal/ViewPaper.aspx?id=277859
Chapitres d'un ouvrage collectif
- Zarea, H., Ertz, M., Takaffoli, M., & Hammerer, F. (2026). Platform-enabled circular economy: How digital platforms shape managerial engagement toward circular business models. Platform Business Models and Strategies: Co-Creation of Business Value in the Shared Economy. Springer.
- Zarea, H., Kablan, S. A., & Oulaï, A. (2025). Metadata reliability in digital platform ecosystems: Policy frameworks for the sharing economy. Platform Business Models and Strategies: Co-Creation of Business Value in the Shared Economy. Springer.
- Bali, A. O., & Zarea, H. (2018). The Challenges of Firms in Iraqi Kurdistan Economy in the Light of Strategic Acquisition Theory. Dans Datis Khajeheian, Mike Friedrichsen, Wilfried Mödinger (Ed). Competitiveness in Emerging Markets (pp. 245-262). Springer. doi : 10.1007/978-3-319-71722-7_14.
- Zarea, H. (2018). Lean Production. In Contributions to Entrepreneurship Encyclopedia, Encyclopedia of Foundation, Labor and Social Security Institute Statue silver printing (pp. 485-489).
- Zarea, H. (2018). Production and operation management. Contributions to Entrepreneurship Encyclopedia, Encyclopedia of Foundation, Labor and Social Security Institute Statue silver printing (pp. 1279-1285).
- Khajeheian, N. S. G. D., Zarea, H., & Ebadati, N. (2018). International Conference of Research in Innovation and Technology Proceedings. Scinzer Scientific Publications.
Communications dans une conférence sans actes
- Zarea, H., & Su, Z. (2026). Global value chains and trade policy: Evidence from tariffs, sanctions, and FTAs. 2026 AIB Canada Chapter Conference, Vancouver, Canada.
- Zarea, H., & Su, Z. (2026). Trade follows the flag or the flag follows trade? Evidence from 33 years of GVC participation and political dimensions. Administrative Sciences Association of Canada (ASAC) annual conference, Calgary, Canada.
- Zarea, H., & Su, Z. (2026). Sanctions and SME participation in global value chains: Evidence from affected countries. Administrative Sciences Association of Canada (ASAC) annual conference, Calgary, Canada.
- Zarea, H., & Su, Z. (2025). Trade follows the flag or flag follows trade? A 63-year study. AIB-Canada Chapter Conference, Kingston, Canada.
- Zarea, H., & Su, Z. (2025). Beyond geography: Quantifying friendshoring in international business. ASAC annual conference 2025, Waterloo, Canada.
- Zarea, H. (2025). Quantifying friend "nations": Clustering on 77 years of political and trade country-level data. Strategic Management Society (SMS) Annual Conference, Etats-Unis d'Amérique.
- Zarea, H., & Su, Z. (2024). The global value chains resilience: A systematic review and agenda for future research. AIB-Canada Chapter Conference, Calgary, Canada.
- Zarea, H., & Su, Z. (2024). Friend-shoring theoretical framework: Restudy of friendship in international business. AIB-Canada Chapter Conference, Calgary, Canada.
- Zarea, H., & Su, Z. (2024). Friendshoring: An exploration of theoretical foundation and key determinants. ASAC, Online, Canada.
- Zarea, H., Tayebi, A., & Khayyatian, M. S. (2019). Identifying and explaining the components of emotional intelligence as the preconditions for creating international businesses. Second international conference on innovation and Technology, Shahid Beheshti University, Iran.
- Zarea, H., & Safari, F. (2010). Identify the factors affecting technology transfer in small and medium businesses with an entrepreneurial approach to developing country. The National Conference on Entrepreneurship in Iran 2025, Zanjan, Iran.
- Seyyednaghavi, M. A., Safari, F., & Zarea, H. (2010). The role of entrepreneurship education on entrepreneurial opportunity recognition process. The National Conference on Entrepreneurship in Iran 2025, Zanjan, Iran.
- Moemeni, M., Nalchigar, S., Zarea, H., & Nalchigar, N. (2009). Using DEA approach to identify efficient information systems. International Conference on Management, Tehran, Iran.
- Babak Ebrahimi, S., Zarea, H., & Sartippi, S. (2009). Framework for development of home based businesses by virtual incubators. The National Conference on developing home based business: challenges- solution, Tehran, Iran.
- Farshad, S., Fathin, M., Rafeian, F., Ebrahimi, B., & Zarea, H. (2008). Centers of instrumental virtual development with an approach to entrepreneurial development in Iran. The National Conference on industries, students, sustainable development, Tehran, Iran.
Rapports de recherche
- Zarea, H. (2023). Les facteurs déterminants de l'avenir des chaines de production globales.
- Zarea, H. (2023). La revue de la littérature concernant les métadonnées.
- Zarea, H. (2022). Canada’s Indo-Pacific strategies with an international business concentration.
- Zarea, H. (2022). Is Canada’s Free Trade Agreement power the way forward? Scrutinizing of CPTPP, RCEP, and IPEF.
- Zarea, H. (2022). The impact of CPTPP, RCEP, and IPEF on the Canadian economy.
- Zarea, H. (2022). Japan’s economic security: lesson learned from economic international relations.
- Zarea, H. (2022). La place du Partenariat transpacifique global et progressiste dans l'implantation du « Indo-Pacific Economic Framwork » des États-Unis.
- Zarea, H. (2022). La stratégie du Canada face à l'IPEF,CPTPP et RCEP.
Thèse et mémoire
- Zarea, H. (2011). Master’s Thesis: Designing a Performance measurement System for Commercialization of University Researches, the Case of Engineering Faculties of the University of Tehran, University of Tehran [ Iran].
- Zarea, H. (2008). Undergraduate’s Thesis: System Analysis of the Information and Planning headquarters of Channel 4, Islamic Republic of Iran Broadcasting. Iran University of Science and Technology [ Iran].