Riadh
Ladhari

Publications

Articles

• Massa, E., & Ladhari, R. (2025). Experiential value of the augmented reality experience in business-to-business marketing: a stakeholder approach. Journal of Business & Industrial Marketing, 40(4), 994-1007. DOI : 10.1108/JBIM-08-2023-0466
• Echchakoui, S., & Ladhari, R. (2024). Sales force control in the aera of value-based selling and industry 4.0: smart self-control based on salesperson business model. Journal of Marketing Analytics, 12(4), 1006-1027. DOI : 10.1057/s41270-023-00251-5
• Massa, E., & Ladhari, R. (2023). Augmented reality in marketing: Conceptualization and systematic review. International Journal of Consumer Studies, 47(6), 2335-2366. DOI : 10.1111/ijcs.12930
• Knani, M., Echchakoui, S., & Ladhari, R. (2022). Artificial intelligence in tourism and hospitality: Bibliometric analysis and research agenda. International Journal of Hospitality Management, 107, 103317. DOI : 10.1016/j.ijhm.2022.103317
• Ladhari, R., Cheikhrouhou, S., Morales, M., & Zaaboub, E. (2022). Antecedents and consequences of emotional attachment to sport teams brands. Journal of Brand Management, 29(5), 454-469. DOI : 10.1057/s41262-022-00285-7
• Ladhari, R., Hudon, T., Massa, E., & Souiden, N. (2022). The determinants of Women's redemption of geo-targeted m-coupons. Journal of Retailing and Consumer Services, 66, 102891. DOI : 10.1016/j.jretconser.2021.102891
• Lajante, M., Ladhari, R., & Massa, E. (2022). Role of affective forecasting in customers’ hotel service experiences. International Journal of Contemporary Hospitality Management, 34(3), 1062-1083. DOI : 10.1108/IJCHM-04-2021-0530
• Souiden, N., Ladhari, R., & Chaouali, W. (2021). Mobile banking adoption: A systematic review. International Journal of Bank Marketing, 39(2), 214-241. DOI : 10.1108/IJBM-04-2020-0182
• Souiden, N., & Ladhari, R. (2021). Guest editorial: Customer experience and retention in a multichannel banking context. International Journal of Bank Marketing. DOI : 10.1108/IJBM-04-2021-575
• Skandrani, H., Fessi, L., & Ladhari, R. (2021). The Impact of the Negotiators’ Personality and Socio-Demographic factors on their Perception of Unethical Negotiation Tactics. Journal of Business-to-Business Marketing, 28(2), 169-185. DOI : 10.1080/1051712X.2021.1920700
• Souiden, N., & Ladhari, R. (2021). Customer experience and retention in a multichannel banking context. International Journal of Bank Marketing, 39(2), 209-213. DOI : 10.1108/IJBM-04-2021-575
• Ladhari, R., Massa, E., & Skandrani, H. (2020). YouTube vloggers' popularity and influence: The roles of homophily, emotional attachment, and expertise. Journal of Retailing and Consumer Services, 54, 102027. DOI : 10.1016/j.jretconser.2019.102027
• Ladhari, R., & Souiden, N. (2020). The role of mega-sports event experience and host city experience in explaining enjoyment, city image, and behavioral intentions. Journal of Travel & Tourism Marketing, 37(4), 460-478. DOI : 10.1080/10548408.2020.1783427
• Ladhari, R., Rioux, M. C., Souiden, N., & Chiadmi, N.-E. (2019). Consumers’ motives for visiting a food retailer's Facebook page. Journal of Retailing and Consumer Services, 50, 379-385. DOI : 10.1016/j.jretconser.2018.07.013
• Souiden, N., Ladhari, R., & Chiadmi, N.-E. (2019). New trends in retailing and services. Journal of Retailing and Consumer Services, 50, 286-288. DOI : 10.1016/j.jretconser.2018.07.023
• Ladhari, R., Gonthier, J., & Lajante, M. (2019). Generation Y and online fashion shopping: Orientations and profiles. Journal of Retailing and Consumer Services, 48, 113-121. DOI : 10.1016/j.jretconser.2019.02.003
• Ladhari, R., Gonthier, J., & Lajante, M. (2019). Generation Y and online fashion shopping: Orientations and profiles. Journal of Retailing and Consumer Services, 48, 113-121. DOI : 10.1016/j.jretconser.2019.02.003
• Souiden, N., Ladhari, R., & Nataraajan, R. (2019). Personality traits and complaining behaviors: A focus on Japanese consumers. Psychology & Marketing, 36(4), 363-375. DOI : 10.1002/mar.21184
• Lajante, M., & Ladhari, R. (2019). The promise and perils of the peripheral psychophysiology of emotion in retailing and consumer services. Journal of Retailing and Consumer Services, 50, 305-313. DOI : 10.1016/j.jretconser.2018.07.005
• Souiden, N., Ladhari, R., & Zarrouk Amri, A. (2018). Is buying counterfeit sinful? Investigation of consumers’ attitudes and purchase intentions of counterfeit products in a Muslim country. International Journal of Consumer Studies, 42(6), 687-703. DOI : 10.1111/ijcs.12466
• Souiden, N., Ladhari, R., & Chang, L. (2018). Chinese perception and willingness to buy Taiwanese brands: The role of ethnocentrism and animosity. Asia Pacific Journal of Marketing and Logistics, 30(4), 816-836. DOI : 10.1108/APJML-09-2017-0203
• Ladhari, R., & Tchetgna, N. M. (2017). Values, Socially Conscious Behaviour and Consumption Emotions as Predictors of Canadians' Intent to Buy Fair Trade Products. International Journal of Consumer Studies, 41(6), 696-705. DOI : 10.1111/ijcs.12382
• Souiden, N., Ladhari, R., & Chiadmi, N. E. (2017). Destination Personality and Destination Image. Journal of Hospitality and Tourism Management, 32, 54-70. DOI : 10.1016/j.jhtm.2017.04.003
• Chaouali, W., Souiden, N., & Ladhari, R. (2017). Explaining Adoption of Mobile Banking With the Theory of Trying, General Self-Confidence, and Cynicism. Journal of Retailing and Consumer Services, 35, 57-67. DOI : 10.1016/j.jretconser.2016.11.009
• Ladhari, R., Souiden, N., & Dufour, B. (2017). The role of emotions in utilitarian service settings: The effects of emotional satisfaction on product perception and behavioral intentions. Journal of Retailing and Consumer Services, 34, 10-18. DOI : 10.1016/j.jretconser.2016.09.005
• Ladhari, R., & Bigné, E. (2016). Guest editorial special section-emotions in service interactions. Journal of Service Theory and Practice, 26(5), 530-533.
• Ladhari, R., & Skandrani, H. (2015). Effect of Gender on Perceptions of the Ethical Appropriateness of Negotiating Tactics. Journal of International Business and Economics, 15(4), 7-16. DOI : 10.18374/JIBE-15-4.1
• Ladhari, R., Souiden, N., & Choi, Y. H. (2015). Culture Change and Globalization: The Unresolved Debate Between Cross-National and Cross-Cultural Classifications. Australasian Marketing Journal, 23(3), 235-245. DOI : 10.1016/j.ausmj.2015.06.003
• Ladhari, R., & Michaud, M. (2015). eWOM effects on hotel booking intentions, attitudes, trust, and website perceptions. International Journal of Hospitality Management, 46, 36-45. DOI : 10.1016/j.ijhm.2015.01.010
• Ladhari, R., & Tchetgna, N. M. (2015). The Influence of Personal Values on Fair Trade Consumption. Journal of Cleaner Production, 87, 469-477. DOI : 10.1016/j.jclepro.2014.10.068
• Ladhari, R., & Skandrani, H. (2014). Effects of Individualism and Power Distance on Business Student Judgments of Various Negotiating Tactics. Journal of International Business and Economics, 14(1), 151-164.
• Toufaily, E., Souiden, N., & Ladhari, R. (2013). Consumer trust toward retail websites: Comparison between pure click and click-and-brick retailers. Journal of Retailing and Consumer Services, 20(6), 538-548. DOI : 10.1016/j.jretconser.2013.05.001
• Ladhari, R., & Leclerc, A. (2013). Building loyalty with online financial services customers: Is there a gender difference?. Journal of Retailing and Consumer Services, 20(6), 560-569. DOI : 10.1016/j.jretconser.2013.07.005
• Ladhari, R., & Rigaux-Bricmont, B. (2013). Determinants of Patient Satisfaction With Public Hospital Services. Health Marketing Quarterly, 30(4), 299-318. DOI : 10.1080/07359683.2013.844015
• Morales, M., Ladhari, R., Reynoso, J., Toro, R., & Sepulveda, C. (2012). An Independent Assessment of the Unidimensionality, Reliability, Validity, and Factor Structure of the LibQUAL+TM Scale. Service Industries Journal, 32(16), 2585-2605. DOI : 10.1080/02642069.2011.593167
• Ladhari, R. (2012). The Lodging Quality Index: An Independent Assessment of Validity and Dimensions. International Journal of Contemporary Hospitality Management, 24(4), 628-652. DOI : 10.1108/09596111211217914
• Ladhari, R., Pons, F., Bressolles, G., & Zins, M. (2011). Culture and personal values: How they influence perceived service quality. Journal of Business Research, 64(9), 951-957. DOI : 10.1016/j.jbusres.2010.11.017
• Ladhari, R., Souiden, N., & Ladhari, I. (2011). Determinants of loyalty and recommendation: The role of perceived service quality, emotional satisfaction and image. Journal of Financial Services Marketing, 16(2), 111-124. DOI : 10.1057/fsm.2011.10
• Souiden, N., & Ladhari, R. (2011). The differential effect of acculturation modes on immigrant consumers' complaining behavior: the case of West African immigrants to Canada. Journal of Consumer Marketing, 28(5), 321-332. DOI : 10.1108/07363761111149974
• Morales, M., & Ladhari, R. (2011). Comparative cross-cultural service quality: an assessment of research methodology. Journal of Service Management, 22(2), 241-265. DOI : 10.1108/09564231111124244
• Ladhari, R., Ladhari, I., & Morales, M. (2011). Bank service quality: comparing Canadian and Tunisian customer perceptions. International Journal of Bank Marketing, 29(3), 224-246. DOI : 10.1108/02652321111117502
• Morales, M., Ladhari, R., Reynoso, J., Toro, R., & Sepulveda, C. (2011). Factor structure and psychometric properties of a Spanish version of LibQUAL1 (TM). Performance Measurement and Metrics: The International Journal for Library and Information Services, 12(1), 23-37. DOI : 10.1108/14678041111124270
• Ladhari, R., Pons, F., Bressolles, G., & Zins, M. (2011). Service Quality Perceptions: Cross-Cultural Comparison Using National Culture and Personal Values. Journal of Business Research, 64(9), 951-957.
• Ladhari, R. (2010). Developing e-Service Quality Scales: A Literature Review. Journal of Retailing and Consumer Services, 17(6), 464-477. DOI : 10.1016/j.jretconser.2010.06.003
• Ladhari, R. (2009). Assessment of the psychometric properties of SERVQUAL in the Canadian banking industry. Journal of Financial Services Marketing, 14(1), 70-82. DOI : 10.1057/fsm.2009.2
• Ladhari, R. (2009). Service Quality, Emotional Satisfaction and Behavioural Intentions: A Study in the Hotel Industry. Managing Service Quality, 19(3), 308-331. DOI : 10.1108/09604520910955320
• Ladhari, R. (2009). A review of twenty years of SERVQUAL research. International Journal of Quality and Service Sciences, 1(2), 172-198. DOI : 10.1108/ijqss.2010.41002caa.001
• Ladhari, R. (2008). Alternative measures of service quality: a review. Managing Service Quality, 18(1), 65-86. DOI : 10.1108/09604520810842849
• Ladhari, R., Brun, I., & Morales, M. (2008). Determinants of Dining Satisfaction and Post-Dining Behavioral Intentions. International Journal of Hospitality Management, 27(4), 563-573. DOI : 10.1016/j.ijhm.2007.07.025
• Ladhari, R., & Morales, M. (2008). Perceived service quality, perceived value and recommendation: A study among Canadian public library users. Library Management, 29(4-5), 352-366. DOI : 10.1108/01435120810869129
• Ladhari, R. (2007). The Effect of Consumption Emotions on Satisfaction and Word-of-Mouth Communications. Psychology & Marketing, 24(12), 1085-1108. DOI : 10.1002/mar.20195
• Ladhari, R. (2007). The Movie Experience: A Revised Approach to Determinants of Satisfaction. Journal of Business Research, 60(5), 454-462. DOI : 10.1016/j.jbusres.2006.12.007

Livres

• Ladhari, R. (2025). Encyclopedia of artificial intelligence in marketing. Springer. https://link.springer.com/referencework/10.1007/978-3-031-75316-9#toc.

Chapitres d'un ouvrage collectif

• Ladhari, R., Knani, M., & Merkouche, W. (2026). Employee well-being and the integration of artificial intelligence in the workplace. Dans Ladhari, R. (Ed). Encyclopedia of Artificial Intelligence in Marketing (pp. 1-10). Springer. doi : 10.1007/978-3-031-75316-9_10-1.
• Massa, E., Ladhari, R., & Souiden, N. (2026). Augmented reality in B2B. Dans Ladhari, R. (Ed). Encyclopedia of Artificial Intelligence in Marketing. Springer. doi : 10.1007/978-3-031-75316-9_2-1.
• Khadim, S., & Ladhari, R. (2025). Generative AI for deeper tourism journey engagement. Dans Ladhari, R. (Ed). Encyclopedia of Artificial Intelligence in Marketing. Springer. doi : 10.1007/978-3-031-75316-9_61-1.
• Lajante, M., & Ladhari, R. (2022). Introducing the Concept of Brand Appropriation Through Optics Wars. Dans Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Marco Ieva (Ed). Advances in National Brand and Private Label Marketing (pp. 85-88). Springer. doi : 10.1007/978-3-031-06581-1_11.
• Ladhari, R. (2015). Service Experience. Dans Dahlgaard-Park, S. M. (Ed). The SAGE Encyclopedia of Quality and the Service Economy (pp. 687-689). Sage Publications, Inc. https://us.sagepub.com/en-us/nam/the-sage-encyclopedia-of-quality-and-the-service-economy/book239398.
• Ladhari, R. (2015). SERVQUAL. Dans Dahlgaard-Park, S. M. (Ed). The SAGE Encyclopedia of Quality and the Service Economy (pp. 738-745). Sage Publications, Inc. https://us.sagepub.com/en-us/nam/the-sage-encyclopedia-of-quality-and-the-service-economy/book239398.
• Ladhari, R. (2015). Consumption Emotions. Dans Dahlgaard-Park, S. M. (Ed). The SAGE Encyclopedia of Quality and the Service Economy (pp. 80-82). Sage Publications, Inc. https://us.sagepub.com/en-us/nam/the-sage-encyclopedia-of-quality-and-the-service-economy/book239398.

Communications dans une conférence avec actes

• Fournier, M., & Ladhari, R. (2025). Impacts of eWOM communication formats on consumer information adoption and purchase intentions in the hotel sector. 2025 Frontiers in Service Conference, Montréal, Canada.
• Knani, M., Ladhari, R., & Merkouche, W. (2025). L'Intelligence Artificielle : Moteur d’innovation dans le secteur de tourisme, mais à quel coût psychosocial et psychologique?. AIPTLF 2025, Nice, France.
• Ladhari, R. (2025). Influences of AR experiences on B2B seller-buyer interactions. 2025 Frontiers in Service Conference, Montréal, Canada.
• Lajante, M., Ladhari, R., & Hamam, M. (2025). Hatejacking of brand by alt-right groups triggers brand hate among target consumers via moral emotions. AMS Annual Conference, Montréal, Canada.
• Massa, E., & Ladhari, R. (2025). Le pouvoir des expériences de réalité augmentée industrielle : influence sur la relation vendeur-acheteur et la réputation des entreprises. Association des Sciences Administrative du Canada, Windsor, Canada.
• Souiden, N., Ladhari, R., Chaouali, W., Chaidmi, N. E., & Gagnon, J. (2025). Motives and impacts of online community participation on e-WOM and purchase intention for sports team products. International Marketing Trends Conference, Venice, Italie.
• Ladhari, R., & Knani, M. (2024). Exploring employees' perspectives on the Impact of technology on their work environment and well-being. AHFE 2024 International Conference, Nice, France.
• Latulippe, J.-M., & Ladhari, R. (2023). Revue systématique de l'adoption des agents conventionnels par les consommateurs. 39e congrès international de l'Association Française de Marketing (ACFAS 2023), Vannes, France.
• Lajante, M., & Ladhari, R. (2022). Introducing the concept of brand appropriation through optics wars. Research on National Brand and Private Label Marketing, Barcelone, Espagne.
• Massa, E., & Ladhari, R. (2022). Revue systématique de l’utilisation de la réalité augmentée en marketing. 38e congrès international de l'Association Française de Marketing, Tunis, Tunisie.
• Massa, E., & Ladhari, R. (2022). Valeur perçue de l’expérience de réalité augmentée en contexte industriel : une approche stakeholder. 38e congrès international de l'Association Française de Marketing, Tunis, Tunisie.
• Latulippe, J.-M., & Ladhari, R. (2021). L'intelligence artificielle par les chatbots : les effets de la présence sociale sur la satisfaction, la confiance et la fidélité à la marque. Congrès Association Française de Marketing, Angers, France.
• Bourliataux, S., David, M., Maubisson, L., & Ladhari, R. (2019). Approche comparative de l’efficacité d’un message publicitaire en vidéo immersive Vs vidéo traditionnelle dans le choix d’un site touristique. 18th International Marketing Trends Conference, Paris, France.
• Lajante, M., & Ladhari, R. (2017). Effects of Package Design on Consumers' Aesthetic Response and "Want-to-Eat" Judgement: Novelty, Fluency, and Behavioral Activation System. 2017 IBCR International Conference, Marrakech, Maroc.
• Ladhari, R., Morales, M., & Zaaboub, E. (2017). Loyalty to sports teams: The role of brand personality and emotional attachment in the context of professional hockey teams. Transport, Tourism and Sport Science Conference, Prague, Tchéquie.
• Rioux, M.-C., Ladhari, R., Souiden, N., & Chiadmi, N.-E. (2017). Consumers’ motives for visiting a Facebook page of a food retail chain. IBCR, Marrakech, Maroc.
• Souiden, N., & Ladhari, R. (2015). The Impact of the Ethnocentrism and Animosity on Brand Perception and Purchase Intention. Proceedings of the Macrojournals/MacroTrends Conference 2015, New York, Etats-Unis d'Amérique.
• Ladhari, R. (2015). Cognitive and Affective Determinants of Fair Trade Products Consumption. Proceedings of the International Academic Research Conference 2015, London, Royaume-Uni.
• Ladhari, R. (2015). The Role of Emotions in Ethical Food Products Purchase. Proceedings of the 3rd International Academic Conference in Paris, Paris, France.
• Saied, W., Souiden, N., & Ladhari, R. (2015). Values Impact on Consumers' Intention to Purchase Green Products. Proceedings of the 2015 International Business and Consumer Research Conference, Québec, Canada.
• Ellafi, K., & Ladhari, R. (2015). L'acculturation et la socialisation pour mieux comprendre la consommation communautaire. Proceedings of the 2015 International Business and Consumer Research Conference, Québec, Canada.
• Fournier, M., & Ladhari, R. (2015). A Re-Examination of Upscale Restaurant Service Experience: Critical Determinants and Emotional Responses. Proceedings of the 2015 International Business and Consumer Research Conference, Québec, Canada.
• Ladhari, R. (2015). Emotions in ethical food products purchase. IAC, Paris, France.
• Ladhari, R., Souiden, N., & Choi, Y. H. (2013). Culture Dynamic and Globalization: The Unresolved Debate Between Cross-National and Cross-Cultural Classifications. Proceedings of the 9th Royal Bank International Research Seminar, Montréal, Canada.
• Ladhari, R., Souiden, N., & Choi, Y.-H. (2013). Culture dynamic and globalization: The unresolved debate between cross-national and cross-cultural classifications. The Ninth Royal Bank International Research Seminar, Montréal, Canada.
• Ladhari, R., & Leclerc, A. (2012). Online Financial Services Customers: Are They Loyal?. Proceedings of the 3rd International Conference on Industrial Engineering and Operations Management (IEOM 2012), Istanbul, Turquie.
• Leclerc, A., & Ladhari, R. (2012). Qu'est-ce qui explique la loyauté des utilisateurs des services financiers en ligne?. Actes du 80e Congrès de l'ACFAS - Colloque Management des services en période de turbulence globale, Montréal, Canada.
• Souiden, N., & Ladhari, R. (2011). Destination Personality and Image: How They Influence Tourist Attitudes and Visiting Intentions. Proceedings of the First International Conference on Emerging Research Paradigms in Business and Social Sciences, Dubaï, Emirats Arabes Unis.
• Souiden, N., & Ladhari, R. (2010). Influence of Modes of Acculturation on the Consumer Behavior of West African Immigrants in Canada. Proceedings of the 2010 Academy of Marketing Sciences (AMS) Annual Conference, Portland, Etats-Unis d'Amérique.
• Ladhari, R., Pons, F., Korai, B., & Bressoles, G. (2009). Service Quality Perceptions: Cross-Cultural Comparison Using National Culture and Personal Values. Proceedings of the 5th Royal Bank International Research Seminar, Montréal, Canada.
• Ladhari, R., Pons, F., Bressolles, G., & Zins, M. (2009). Culture and personal values: How they influence perceived service quality. 5th Royal Bank International Research Seminar, Montréal, Canada.
• Ladhari, R., & Morales, M. (2007). Perceived Service Quality, Perceived Value and Recommendation: A Study Among Canadian Public Library Users. Proceedings of the 3rd International Conference on Business, Management and Economics, Izmir, Turquie.
• Ladhari, R., Brun, I., & Morales, M. (2006). Determinants and Consequences of Satisfaction With Restaurant Service. Proceedings of the Atlantic Schools of Business Conference - Atlantic Schools of Business, Sackville, Canada.
• Ladhari, R. (2005). Consumption Emotions, Satisfaction and Word-of-mouth Communications. Proceedings of the 33rd Annual Conference of ASAC - Administrative Sciences Association of Canada, Toronto, Canada.
• Ladhari, R., Morales, M., & H’mida Lakhal, S. (2005). Service quality, emotion and satisfaction in restaurant setting. Proceedings of the 33rd Annual Conference of ASAC - Administrative Sciences Association of Canada, Toronto, Canada.
• Ladhari, R., Boulaire, C., & Nyeck, S. (2004). Les traits de personnalité des émissions télévisées : une application de l’échelle de Aaker. Actes de la 9e Journée de recherche en marketing de Bourgogne, Dijon, France.
• Ladhari, R., & Morales, M. (2004). The Influence of Individual Characteristics on Moviegoers’ Satisfaction Rating. Proceedings of the Atlantic Schools of Business Conference 2004 - Atlantic Schools of Business, Halifax, Canada.
• Boulaire, C., Ladhari, R., & Nyeck, S. (2004). Le concept de fidélité revisité par une étude qualitative des relations à un site web. Actes de la 3e Journée Nantaise de recherche sur le e-Marketing, Nantes, France.
• Nyeck, S., Morales, M., Ladhari, R., & Pons, F. (2002). Evaluation of 10 years of use of the measurement of service quality: The case of SERVQUAL instrument. The 2002 European Marketing Academy Conference: Marketing in a Changing World, Braga, Portugal.
• Ladhari, R., & Skandrani, H. (2002). Facteurs de facilitation et d'inhibition de l’échange virtuel: cadre intégrateur et propositions de recherche. 30e congrès annuel de l’Association des sciences administratives du Canada, Winnipeg, Canada.
• Morales, M., Ladhari, R., Nyeck, S., & Pons, F. (2001). “Developpement et Validation d'une Echelle de Mesure de l'Orientation par rapport aux Spectacles Cinematographiques OSC. 6th International Conference on Arts and Cultural Management, Queensland University of Technology, Brisbane, Australie.
• Ladhari, R., Morales, M., Nyeck, S., & Pons, F. (2001). Consumption Patterns of Leisure Activities : The Case of Movies and Sporting Events. The 2001 European Marketing Academy Conference: Rethinking European Marketing, Bergen, Norvège.
• Morales, M., Ladhari, R., Perreault, S., & Nyeck, S. (2001). La validité de SERVQUAL : évaluation des pratiques de recherche à travers divers secteurs. Actes du 29e Congrès annuel de l'Association des sciences administratives du Canada, London, Royaume-Uni.
• Nyeck, S., Xuereb, J. M., Ladhari, R., & Guemarra, L. (2000). Typologie d'attitudes de shopping sur Web : une recherche exploratoire. Actes du 16e congrès de l'Association Française de Marketing, Montréal, Canada.

Communications dans une conférence sans actes

• Knani, M., Ladhari, R., & Merkouche, W. (2025). L’intelligence artificielle au travail : un levier d’efficacité aux dépens du bien-être des employés?. GIGS 2025 Annual Conference, Hammamet, Tunisie.
• Kadi, K., Ladhari, R., & Louillet, M.-C. (2024). Revenue Management for full-service restaurants. 2024 Annual ICHRIE Summer Conference, Montréal, Canada.
• Ladhari, R. (2024). Adoption des chatbots: Revue systématique de la littérature. Séminaire de recherche, IAE de Nice, Nice, France.
• Ladhari, R. (2024). Quand et comment entreprendre une revue systématique? Démarches et applications. Journée de recherche sur les méthodes et outils de synthèse de la littérature, Québec, Canada.
• Diallo, M.-F., Kaswengi, J., Lambey-Checchin, C., & Ladhari, R. (2017). Achat des produits équitables sous marques labellisées: comment la situation économique agit sur les effets des leviers marketing?. Congrès Association Française de Marketing, Tours, France.
• Ladhari, R., & Souiden, N. (2014). Complementarity, Substitution and Independency Between Complaining Behavior Strategies: The Role of Personality, Culture and Nationality. 2014 International Business and Consumer Research Conference, Nabeul-Hammamet, Tunisie.
• Ladhari, R. (2013). Human Resources Management in the Hospitality Industry: Review and Future Directions. 8th International Conference of Management and Behavioural Sciences, Toronto, Canada.
• Ladhari, R. (2013). Utilisation des médias sociaux dans l'industrie du service. 81e Congrès de l'ACFAS (ACFAS 2013), Québec, Canada.
• Ladhari, R. (2012). Qu'est-ce qui explique la loyauté des membres dans l'utilisation de services financiers en ligne?. Colloque sur la gestion des coopératives, Moncton, Canada.
• Souiden, N., & Ladhari, R. (2011). Dubai as a Touristic Destination: The Role of its Personality and Image. The International Conference on Emerging Research Paradigms in Business and Social Science (ERPBSS), Dubai, Emirats Arabes Unis.
• Ladhari, R., & Souiden, N. (2011). Culture Convergence, Divergence or Emergence? Relevance of the Horizontal-Vertical I-C Scale. 2011 AMA Global Marketing Special Interest Group Conference, Cancun, Mexique.
• Ladhari, R., & Desmeules, R. (2009). Investigating the relationships between perceived service quality, emotions, and satisfaction: A study in the hospital setting. 7th International Conference on Tourism, Athènes, Grèce.
• Ladhari, R. (2009). Investigating the Validity of the Lodging Quality Index. 5th International Conference on Tourism, Athènes, Grèce.
• Ladhari, R. (2007). The role of emotions in dining experience. 35ème congrès annuel de l’Association des Sciences Administratives du Canada, Ottawa, Canada.
• Boulaire, C., & Ladhari, R. (2004). Le concept de fidélité revisité par une étude qualitative de son application à un site web. 3ème journée nantaise de recherche sur le e-marketing, Nantes, France.
• Ladhari, R. (2004). La consultation et la crédibilité perçue des sources d’information sur les nouveaux films. 32ème congrès annuel de l’Association des Sciences Administratives du Canada, Québec, Canada.

Direction d'ouvrages

• Souiden, N., Ladhari, R., & Chiadmi, N.-E. (Eds.). (2019). New trends in retailing and services. Journal of Retailing and Consumer Services.
• Ladhari, R., & Bigné, E. (Eds.). (2016). Emotions in service interactions. Emerald Publishing Limited.

Activités de recherche en cours

Titre de l'activité	Chercheur(s)	Organisme subventionnaire	Programme	Dates
Chatbot adoption: A systematic literature review	Principal Riadh Ladhari	Université Laval - Fonds internes	Soutien à la recherche (SAR) FSA – Volet 11 : Incitation à la publication par les étudiants de doctorat	2026-03-20 au 2026-04-30
Experiential value of the augmented reality experience in business-to-business marketing: A stakeholder approach	Principal Riadh Ladhari	Université Laval - Fonds internes	Soutien à la recherche (SAR) FSA - Volet 13 : Valorisation de la publication dans des revues classées A et B	2025-05-01 au 2026-12-31
A Cross-Country Analysis of Corporate, Government, and Product Social Responsibilities in Contentious Industries: The Case of Recreational Marijuana	Principal Nizar Souiden Autres chercheurs	Conseil de recherches en sciences humaines du Canada	Programme Savoir: Subventions Savoir	2025-03-31 au 2029-03-31
Impacts sur la santé des commandes de livraison de repas en ligne : exploration de diverses méthodes de collecte de données	Principal Lana Mae Vanderlee Autres chercheurs	Fonds de recherche du Québec - Santé	Nouveaux Centres et Instituts de recherche - Subventions régulières	2024-07-02 au 2027-03-31

Affiliations de recherche en cours

• Directeur du Centre en commerce de détail et marketing numérique (2017 - ...)
• Directeur du groupe de recherche sur les expériences de service (2014 - ...)
• Membre chercheur associé, Institut sur la nutrition et les aliments fonctionnels (INAF) (2020 - ...)
• Membre chercheur régulier, Centre Nutrition, Santé et Société (NUTRISS) (2020 - 2027)
• Membre, Observatoire international sur les impacts sociétaux de l’IA et du numérique - Obvia (2025 - ...)

Encadrement étudiant

Doctorat

• Directeur de recherche
  • Hasna Agourram (Automne 2019 - ...)
  • Jean-Michel Latulippe (Automne 2018 - ...)
  • Mélanie Fournier (Hiver 2015 - Été 2025)
  • Elodie Massa (Automne 2016 - Été 2022)
  • Khaoula Ellafi (Automne 2012 - Hiver 2016)

Maîtrise avec mémoire

• Directeur de recherche
  • Kheira Kadi (Automne 2020 - Automne 2022)
  • Léa Duquet (Hiver 2021 - Automne 2022)
  • Amélie Pettigrew (Automne 2014 - Automne 2017)
  • Emna Zaaboub (Hiver 2015 - Hiver 2017)

Contribution à l'avancement de la discipline

Participation à des comités d'évaluation

• Membre du jury, Bernard Bako Liba, Doctorat en science de gestion, Université d'Orléans, France (2024)

Responsabilités éditoriales

• Éditeur-en-chef, International Journal of Quality and Service Sciences (2024 - ...)
• Ladhari, R., Souiden, N., Lajante, M., Special Issue: Customer Relationship Management in the Digital Era, Journal of Theoretical and Applied Electronic Commerce Research (en cours, à paraître en 2022) (2021 - ...)
• Membre du comité éditorial pour Journal of Theoretical and Applied Electronic Commerce Research (2021 - ...)
• Souiden, N., Ladhari, R. (2021), Special Issue: Customer experience and retention in a multichannel banking context, International Journal of Bank Marketing, 39 (2) (Publié) (2021)
• Éditeur coordonateur pour International Journal of Hospitality Management (2020 - ...)
• Éditeur invité : Souiden, N., R. Ladhari & N. E. Chiadmi (2019). New trends in retailing and services. Journal of Retailing and Consumer Services. (2019)
• Éditeur invité : Ladhari, R., & E. Bigné (2016). Emotions in service interactions. Journal of Service Theory and Practice (2016)
• Membre du comité éditorial pour International Journal of Quality and Service Sciences (Emerald) (2015 - ...)
• Membre du comité éditorial pour Journal of Service Theory and Practice en remplacement de Managing Service Quality (2015 - ...)
• Membre du comité éditorial pour Jornal of Service Theory and Practive en remplacement de Managing Service Quality (2015 - ...)
• Membre du comité éditorial pour African Journal of Economic and Management Studies (Emerald) (2013 - ...)
• Membre du comité éditorial pour International Journal of Hospitality Management (2012 - ...)
• Membre du comité éditorial pour le Journal of Financial Services Marketing (Palgrave) (2012 - ...)

Participation à des jurys d'organismes de subvention

• OBVIA, Comité d'évaluation du programme de bourse d'appui à la relève, Concours de mai 2025 (2025)
• Comité des subventions d'engagement partenarial (Partnership Engage Grants Committee) du Conseil de Recherche en science humaines du Canada (concours de septembre 2024) (2024)
• CRSH, Comité des subventions d'engagement partenarial, Concours de septembre 2024 (2024)
• Comité pour le renouvellement du titulaire de la Chaire, Chaire de commerce Omer DeSerres, HEC Montréal (2023)
• Comité du Concours du Fonds des leaders John-R.-Evans de la Fondation Canadienne pour l'innovation (2015)
• Comité pour le renouvellement du titulaire de la Chaire, Chaire de gestion des arts Carmelle et Rémi-Marcoux, HEC Montréal (2015)

Implications universitaires et facultaires

Faculté

• Développement du programme du MBA en marketing numérique (2017)
• Directeur, Département de marketing (2015 - 2018)
• Responsable académique du M. Sc. marketing analytique et du MBA en marketing (2013 - 2015)
• Membre du comité des programmes de 2e cycle en administration (Université Laval) (2013 - 2015)
• Membre, Conseil de la Faculté des sciences de l'administration (2008 - 2010)

Université

• Membre, Commission de la recherche de l'Université Laval (2013 - 2015)

Présence dans les médias

Presse écrite

• « Commerce de détail: la course effrénée vers l’IA », entretien accordé à Chloé Pouliot pour Le Soleil, publié le 4 décembre (2025)
• « Le modèle d’affaires à l’origine de Shein et Temu », entretien accordé à Marie-Eve Shaffer de Protégez-Vous, publié le 25 novembre (2025)

Prix et distinctions

Prix et distinctions

• Classé dans World's Top 2% Scientists List - Stanford University Study
  • (2025)
  • (2024)
  • (2023)
  • (2022)
  • (2021)
  • (2020)
• Médaille de la recherche
  • (2021 - 2022)
  • (2021)
  • (2020)
  • (2020 - 2021)
  • (2019)
  • (2018)
  • (2016)
  • (2014)
• Club des 1000 citations (2020)
• Certificate of outstanding contribution in reviewing, International Journal of Hospitality Management (2020)
• Prix Hermès d'excellence en recherche (2019)
• Distinction Socrate (en enseignement)
  • (2017 - 2018)
  • (2015 - 2016)
  • (2013 - 2014)
  • (2012 - 2013)
  • (2011 - 2012)
  • (2010 - 2011)
  • (2009 - 2010)
• Prix de la meilleure communication - Best Track Presenter, Academy of Business and Retail Management, Paris (2015)
• Prix Hermès d'excellence en enseignement (2014)
• Outstanding Paper Award, meilleur article publié dans International Journal of Quality and Service Sciences, Emerald Group Publishing (2010)